Be found when buyers search for what you sell.
We fix what stops search engines reading your site, then optimise key pages for real buyer searches. Progress is reported monthly in plain language.
- Technical SEOSite speed and page experience
- Keyword researchBuyer searches grouped by intent
- On-page SEOTitles, headings and meta descriptions
- Local SEOGoogle Business Profile optimisation
- ContentArticles answering buyer questions
- Links and reportingOutreach for relevant, earned links
What SEO means for your business.
Search engine optimisation helps your pages appear when people search for what you sell. It has four parts. Technical SEO makes the site fast and easy to crawl. On-page SEO matches each page to a search. Local SEO covers Google Maps. Content answers the questions buyers ask.
SEO compounds slowly. Early work usually goes into fixing technical issues and improving key pages. Content and links build over time. Results depend on your competition, your site's history and how much you publish. Anyone promising a fixed ranking position is guessing.
We track what matters to your business: enquiries and sales from organic search, not rankings for vanity keywords. Search Console, GA4 and your CRM show which pages bring buyers. Each month's work goes where it will help most, and you see exactly what was done.
What changes. The everyday problems we hear most, and what fixes them.
TodayYour site ranks for your brand name and little else.
With AviralPages are built around the searches buyers actually make.
TodayCompetitors show up on Google Maps and you don't.
With AviralAn optimised Business Profile with reviews, photos and regular posts.
TodayPast SEO work was a monthly report with no visible change.
With AviralEach month has named tasks, shipped pages and tracked enquiries.
TodayThe site is slow, and pages drop out of Google's index.
With AviralTechnical fixes for speed, crawling, indexing and structured data.
Pages are built around the searches buyers actually make.
- Technical SEOOn
- Keyword researchOn
- On-page SEOOn
- Local SEOOn
What's included. Shaped around your process. You only pay for what you need.
Technical SEO
- Site speed and page experience
- Crawl, index and redirect fixes
- Schema markup and sitemaps
Keyword research
- Buyer searches grouped by intent
- Competitor gap analysis
- Keywords mapped to pages
On-page SEO
- Titles, headings and meta descriptions
- Internal links between pages
- Better copy on key pages
Local SEO
- Google Business Profile optimisation
- Consistent directory listings
- Location pages for each branch
Content
- Articles answering buyer questions
- Category and service page copy
- Updates to older posts
Links and reporting
- Outreach for relevant, earned links
- Search Console and GA4 tracking
- Monthly report on organic enquiries
How a month of SEO runs. Each month starts from last month's data.
Review
Search Console, rankings and enquiries checked for changes.
Fix
Technical issues from audits resolved on the site.
Optimise
Priority pages improved for their target searches.
Publish
New content and local updates go live.
Report
A plain report on traffic, enquiries and next steps.
SEO vs paid search ads
| Compared on | SEO | Google Ads |
|---|---|---|
| How you pay | Monthly work, no cost per click | Every click paid to Google |
| Speed | Builds gradually | Traffic once ads go live |
| When you stop | Rankings fade slowly | Traffic stops with the budget |
| Trust | Organic results often trusted more | Marked as sponsored |
| Best when | You can invest for the long run | You need enquiries now or are testing demand |
What decides the cost. Every project is priced on its scope, in writing, before work starts.
- Size of your website and number of target pages
- Competition in your industry and locations
- Volume of content to be written each month
- Technical issues found in the first audit
- Number of branches or cities for local SEO
Connects to what you already use.
- Google Search Console
- Google Analytics
- Google Business Profile
- Google Tag Manager
- SEO research tools
- Your website CMS
Questions we get asked.
Can you get us to page one of Google?
No one can honestly promise a position, because Google decides rankings. We work on the things that influence them and report openly on progress each month.
How long before we see results?
It varies with competition, site history and how much you publish. SEO builds gradually, so we report early signals like impressions and indexed pages alongside enquiries.
Do you build links?
We earn links through outreach, useful content and genuine listings. We don't buy links or use private networks, as these risk Google penalties.
What is local SEO?
It helps your business appear in Google Maps and 'near me' searches. It covers your Business Profile, reviews, listings and location pages.
Do you need access to our website?
Yes, to make technical and on-page changes, plus Search Console and GA4. If your developer prefers to make changes, we send clear instructions.
Related.
Get a free review of your marketing.
Tell us where you market today. We'll look at what's working, what isn't, and what to fix first.
Prefer to talk now? Call +91 83830 08380